Latest News

<<Back to Latest News Main Page

GB.Net News Archive ~ GB.Net News By Category

Gerard Butler new L'Oreal Paris worldwide spokesperson for the Men Expert range

Category: Misc./General Career News
Article Date: July 28, 2010 | Publication: Totally Mad | Author: Editors
Source: Totally Mad

Posted by: admin



Since 2003, the Men Expert range has accompanied men that take care of themselves. Performance; innovation; modernity; daring; and virility are Men Expert’s emblematic values. In 2010, L’Oréal Paris chose to welcome actor Gerard Butler as its new worldwide Spokesperson for the Men Expert line, with the exception of the United States.

He will represent the Hydra Energetic line, the number one selling men’s skincare in a great many countries, with over 23-million products sold every year worldwide.

I’m excited to be working with L’Oréal Paris. I have always liked the quality and innovation of their products.” says Gerard Butler.

“With his charisma; confidence; and modern style, Gerard Butler perfectly embodies the spirit of the Men Expert line. A talented actor, he has enjoyed a string of successes on the silver screen and is renowned for his professionalism. Gerard is just so easy to relate to – his charmingly authentic, natural air will win him the respect of consumers, who can't help seeing themselves in the actor. I am delighted to welcome Gerard as a L’Oréal Paris Spokesperson!” says Vianney Derville, International General Manager of L’Oréal Paris.

Born in Scotland, Gerard Butler made his theatre début. After seven years spent studying law, Gerard returned to his true passion, theatre. In 1996, he won the lead role in the theatre adaptation of Trainspotting, and would go on to tread the boards in a number of other productions.

In 1997 he appeared on the big screen for the first time in John Madden's drama, Her Majesty, Mrs Brown.

Gerard Butler would then appear in a number of films, with notable examples including Timeline; Tomb Raider 2; Dear Frankie; and Phantom of the Opera, but his career truly sky-rocketed thanks to the role of King Leonidas in Zack Snyder's blockbuster, 300.

Since then, notable roles have included appearing alongside Hilary Swank in the drama, P.S. I Love You, and in Guy Ritchie's Rocknrolla.

Gerard Butler recently starred alongside Katherine Heigl in Robert Luketic's romantic comedy, The Ugly Truth. He also starred in the thriller, Gamer, and starred alongside Jamie Fox in Law Abiding Citizen. Gerard also voiced part the lead role of Stoick in the hugely successful animated film, How To Train Your Dragon.

He will soon be appearing under the direction of Ralph Fiennes in the film Corioloanus, and in Marc Forster's Machine Gun Preacher.

 


| Printer Friendly Version



Background